Innovation for Finance - A Breakthrough!

Dynamic words we are obsessed with: optimization, reduction, alignment, integration, operational execution, performance, flexibility, planning, forecasting, budgeting…

Wait, the last three words don’t really fit in the paradigm of the others. If we played a word association game, how can we link three dynamic critical applications - on which every finance department worldwide is focused, with the prior words which denote cohesion and a level of perfection in process that is only dreamed about? Until now, there was no way to link all these seemingly disparate concepts together. An army of consultants and programmers were your only hope of creating a single tightly coupled view of all your finance assets (even if you only purchased products from a single vendor). As of April 7, 2009 we are changing the game in Finance. Welcome to the true source of innovation in Finance. Today Star Analytics is launching the Star Finance Command Center. A breath of fresh air to the gloomy economic climate that has left us: devoid of manpower, riddled with gaps in availability from IT-delivered services, saddled with applications that have become lethargic and over-burdened with code fixes, data that seems inconsistent and stale, having to do business with vendors that merge and divest so fast it makes your head spin, and with the incongruous explicit need to be flexible, nimble and time-sensitive to drive profitability. What a conundrum.

The Star Finance Command Center delivers a technology platform imbued with a priori finance knowledge to provide a visual roadmap to your data and processes that drive the applications and reporting needs of the Office of the CFO. Any application from any vendor can easily be added as an ecosystem to share and process events and data to any other application. Applications such as global cash management, foreign exchange rates, strategic performance management, expense management, revenue costing, GAAP and IFRS reporting, and incentive compensation management can easily share data and integrate with the planning, budgeting and forecasting and consolidation applications which are the mainstay of finance.

Transforming code-based scripts and integrations into widgets and automations eliminates the need for technologically-savvy finance team members and reduces reliance on others from outside the department. We have customers with defunct and legacy applications, the latest releases, and one-off homegrown solutions simultaneously integrating and sharing data with Oracle, SAP, SAS, IBM Cognos, live data feeds and others. Most any data source one can imagine can be identified and named to help deliver laser-focused precision on defining a financial environment that drives your profitability.

The beauty of the system is that it can be deployed immediately in your current environment with little or no tailoring. Immediately you will see improvement in your business process and reduction in your operation’s costs. While implementing, you will be able to redeploy expensive manpower to other critical tasks. Your efforts with Master Data Management and Governance, Risk and Compliance initiatives will be supported out of the box and none of your previous work will be discarded or made obsolete until you choose. You can increase your level of sophistication with the Star Finance Command Center over time and take advantage of the finance-rich capabilities and simplify your existing code and integrations as you mature in achieving your goal to become a sleek, responsive, innovative and profitable organization.

This day marks the starting point of a new era of finance data integration and management. Welcome to Star Analytics and the Star Finance Command Center. http://www.staranalytics.com/

Jumping Ship or Just Jumping?

I just read that Wachovia's Chief Risk Officer, Donald Truslow, is on the way out the door just a week after CFO Thomas Wurtz announced his resignation. Given the sad state of the banking giant, I wouldn't be keen to stay, either. It makes sense. And I'm sure that it makes very good sense if you are sitting in what are probably two of the hottest seats in the house when the risk around one major M&A activity, in this case the Golden West Financial Corp acquisition, may scuttle the company. So in Wachovia's case, the run for the door makes sense.

Then I read the following list of CFOs on the Move, which covers just the week of August 1: Wachovia, Campbell's Soup, The Children's Place, Navigators, Forbes.com, United Plastics Group, Icahn Enterprises, Hayes Lemmerz, ARI, Orisis, Michaels, JP Morgan Cazenove, EnBW, Friends Provident, Ascom, AP Moller Maersk, Sistema.

While I've been posting about the changing role of the CFO recently, I haven't written about the individual impacts of that changing role upon CFOs. According to Heidrick & Struggles, 106 CFOs at Fortune 1000 companies left their positions in the first half of 2008. What the heck is going on here? Where are all the CFOs going? Are these voluntary resignations, jumping ship like so many of the Wachovia team, force-outs, or is this a trend brought about by the expanding nature of the role.

Are CFOs leaving companies when there is little opportunity to participate as a contributor at the strategic level? As regulatory compliance becomes stricter, the risks associated with the CFO role increases. Well beyond job pressure, CFOs are putting their legal necks on the dotted line every quarter. I believe in this time, when the CFO manages such a large portion of the corporate risk, that the benefits of the position have to outweigh the risks they're been forced to assume. If data is accurate and trusted, performance management systems well-designed and implemented, and the business practices sound, much of the fear of compliance is eliminated.

Companies that are focused on innovative ways of running their businesses, with Finance as a key contributor to the strategic and operational vision, tend to be exciting places to work. If the CFO can trust the accuracy of data coming from their systems (and with a 3-5 year CFO tenure at the best of times, unless it's a startup, you can assure that most CFOs have inherited their accounting, G/L, performance management etc. systems), then they are freed up to focus on contributing to the company at a more strategic level.

My opinion: perhaps the incredible CFO turnover that we've seen in the past several years has less to do with the company as the role.

Thoughts?